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Marketing Area
Analytical Insight, Global Leaders

Marketing PhD Student

Rituparna Sen
Email: sen5@purdue.edu
Office: Krannert Building 542
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Rituparna Sen

Starting year: 2012

Background:

Senior Associate, Enterprise Analytics Platform, Cognizant Technology Solutions, India

Marketing Program Manager, Hewlett Packard Inc, India

Analyst, Ernst and Young Pvt. Ltd, India

M.S. in Applied Operational Research, University of Delhi, India

B.S. in Statistics, Lady Shri Ram College, University of Delhi, India

Research interests: Consumer Marketing, Brand Choice, and Supply Chain Constraints

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