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Marketing Area

Suggested Plan of Study

Marketing PhD Program 

Suggested Plan of Study

 

Fall

Spring

Summer

Year 1

 

ECON 61500

ECON 60600

ECON 60700

ECON 67000 or equivalent STAT course

 

Marketing PhD Seminars (Modules 1 and 2)

MGMT 69100 Marketing Research Workshop

Research or Teaching Assistant (RA or TA) Assignment

 

ECON 67100 or equivalent STAT course

ECON 67200

ECON 61000 (optional)

 

One or more additional classes to meet Minor Area, Elective or Graduate Certificate in Applied Statistics requirements

Marketing PhD Seminars (Modules 3 and 4)

MGMT 69100 Marketing Research Workshop

RA or TA Assignment

 

 

First Year Summer Research Paper

 

 

 

 

RA or TA Assignment

Year 2

 

ECON 62100 (optional)

ECON 67400

One or more additional classes to meet Minor Area,  Elective or Graduate Certificate in Applied Statistics requirements

Marketing PhD Seminars (Modules 1 and 2)

MGMT 69000 Marketing Research Workshop

RA or TA Assignment

 

One or more additional classes to meet Minor Area, Elective or Graduate Certificate in Applied Statistics requirements

Marketing PhD Seminars (Modules 3 and 4)

MGMT 69000 Marketing Research Workshop

RA or TA Assignment

 

Marketing Prelim Exam

 

 

 

RA or TA Assignment

Year 3

Marketing PhD Seminars (Modules 1 and 2)

Second Research aper

RA or TA Assignment

 RA or TA Assignment

 Teaching