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Elizabeth Forman - Krannert School Alumni Association

Elizabeth Forman

Elizabeth Forman
Owner (HR Consulting)
Endwell Associates

Liz Forman is the owner of Endwell Coaching & Consulting, a leadership coaching and HR consulting firm. With more than twenty-five years of leadership experience, Liz has served across a variety of industries – manufacturing, healthcare, financial services, and higher education. She has worked with Fortune 500 companies, and small privately held companies.

Following her Purdue graduation, she was recruited to the General Electric Human Resources Leadership Program, and went on to progressively more responsible HR leadership positions within GE’s Aircraft Engines, Electrical Distribution and Healthcare businesses during her eleven year tenure. Liz moved into healthcare as Vice President for Human Resources with Froedtert Hospital in Milwaukee and later joined Fiserv as Senior Vice President Human Resources where she had enterprise-wide HR responsibility for Mergers & Acquisitions. In 2013, Liz launched her own company, Endwell Coaching & Consulting. Liz has also served in an interim role as Associate Vice Chancellor for Human Resources with University of Wisconsin-Milwaukee.

Throughout her career, Liz has partnered with leaders to build their skills for success. She brings high energy, business savvy, listening skills, facilitation expertise, a passion for communication, and a focus on aligning leader capability to achieve business results. Liz believes we all have work to do to become great leaders, and she takes great pride in supporting leaders as they pursue their goals.

Liz earned her Bachelor of Science in Industrial and Labor Relations from Cornell University and her Master of Science in Human Resources from Purdue’s Krannert School of Management. She is certified as an Associate Certified Coach (ACC) through the International Coach Federation and a Senior Professional in Human Resources (SPHR) through the HR Certification Institute.

She serves as President of the Cornell Alumni Club of Wisconsin, she is a member of the Cornell University Council, and she serves on the Alumni Board (KSAA) for Purdue’s Krannert School of Management. Liz also serves on the board of Kathy’s House, a hospital guest house in Milwaukee. She is a member of Tempo Milwaukee, a professional women’s group, where she serves on the Mentor Circles Committee and a member of the Staff Advancement Committee for COA Youth and Family Centers.