Throughout his professional career, Alex Zelikovsky has held Senior General Management, Senior Operations and Marketing positions with Procter & Gamble, Amazon.com, RJR Nabisco and Manufacturers Hanover Trust. Alex possesses a well-rounded and balanced portfolio of skills, accomplishments and education. He has a proven record of P&L success in U.S., European and Emerging Markets.
Alex’s work at RJR Nabisco, Amazon.com, P&G, and, recently, with several smaller technology companies in Silicon Valley, has uniquely positioned him as an industry expert helping companies deliver operational “stretch” goals. Balancing risk, while positioning the supply chain and organizational assets to succeed in the market, is the core of Alex’s professional experience and interests.
- Silicon Valley emerging companies:
- MyThings, Inc. – COO (an innovative, global Silicon Valley technology start-up with offices in London, Tel-Aviv and Menlo Park, California).
MyThings is the world’s most valued registry of belongings. MyThings helps consumers organize and manage the things they value most, creating a peer-to-peer market place where consumers can sell/buy/barter/donate/recycle their possessions.
- Baker Street Solutions (“BSS”) – Co-Founder & COO (product innovations and marketing company)
BSS delivered breakthrough results by launching new products and dramatically improving ROI for several Fortune 500 Companies, including DuPont, P&G, Dial, Del Monte, Church & Dwight and Honda Dealers Association. In 2007 BSS was acquired by a San Francisco advertising agency.
- Reflect.com (a Procter & Gamble company) – EVP and COO
- Instrumental in leading the multi-channel strategic development of Reflect business (on-line, retail and catalog). Positioned the company to compete and scale effectively in different channels. Led the design and implementation of the only mass-customized supply chain in the beauty care industry.
- Amazon.com – Director of Logistics and Administration
- Led the construction of Amazon.com’s distribution network strategy. Responsible for spearheading the design and build-out of Amazon’s unique, highly efficient and automated distribution network, consisting of 7 distribution centers in the US, Germany and UK, with over 4 million sq/ft of space, capable of processing over 1.5 million unique shipments per day. Led Amazon’s operational Network Design Study that became the strategic enabler of Amazon’s long-term operational strategy.
- ASCOP Corporation – CEO (global export and distribution company with $250MM+ in annual revenues)
- Managed more than 500+ employees and led a complex business infrastructure, spanning across the US and the Emerging Markets of Eastern/Central Europe and Central Asia.
- RJR Nabisco, Inc. – Regional Manager
- Spent 4 years as an expatriate employee in St. Petersburg, Russia and Geneva, Switzerland acquiring and building businesses in the emerging markets of Eastern/Central Europe and Near East Asia.
- Manufacturers Hanover Trust Company – Started professional career in retail and investment banking.
In 2000 and 2001, Alex served as an Adjunct Professor at Purdue University, Krannert School of Management, where he developed and taught a graduate course in e-Commerce Strategy and Supply Chain Management.
Alex holds an M.B.A. from the University of Chicago, Graduate School of Business and a Bachelors Degree in Economics from Brooklyn College – City University of New York.
Alex currently serves on the Board of Directors of Advanced Biometric Solutions, a company specializing in biometric security software applications, and on the Board of Directors of Osher Marin Jewish Community Center, a non-profit organization. He also serves on the Advisory Board of Syndero, Inc., an innovative product development and supply chain technology company, as well as Shipwire, Inc., an innovative technology company enabling 3rd party fulfillment, inventory management and shipping solutions for small and mid-sized companies.
Additionally, Alex has been quoted in over 20 industry related publications including a feature story in the 2000 October/November issue of Executive Edge Magazine (a Forbes Magazine supplement). He regularly speaks and presents at conferences, including University of Chicago Management Conference, CSCMP (Council of Supply Chain Management Professionals; GSCC (Global Supply Chain Conference); COMDEX and many others. Moreover, Alex has been a guest Lecturer at Northwestern University's Kellogg School of Management, New York University’s Stern School of Business, and UCLA’s Anderson School of Management.
On a personal note, Mr. Zelikovsky is fluent in Russian and Ukrainian. He is a competitive soccer player, an avid jogger and a little league baseball coach. He resides in Northern California with his wife and three children.