Skip to Content
Purdue Krannert School of Management logo

Jane Brock-Wilson Women in Management Center

The Jane-Brock Wilson Women in Management Center is committed to supporting women’s growth and advancement from pre-college throughout their careers, and to preparing students – men and women – to lead a diverse workforce effectively. The vision of the Center is to influence research, education, and business practice on issues concerning the advancement of women in the global workforce.
  • PowerShift Case Competition

    The Center hosts an annual case competition in which students are challenged to use their skills to generate solutions for a real-world business issue involving gender diversity. The goal of the competition is to generate important dialogue and learning among future men and women leaders.

    In 2018, over 70 students registered for the competition. Each team of 4 to 5 students prepared a 12-minute presentation with their recommendations. Judges, selected from the business community and from Purdue faculty, awarded prizes to the first, second and third place teams and to three students recognized as  “outstanding presenters.”

    “Participating in the PowerShift Case Competition really opened my eyes to these gender norms so when I approach my career, I’ll take those ideas with me. It’s very empowering hearing about these women that we studied and examples where they succeeded.” – PowerShift Team Member

    Date: February, 2019

    Location: Krannert School of Management

    Invitees: All undergraduate and graduate students at Purdue

    Financial Support: $10,000

    Support Deadline: October 31. 2018

    Recognition and Branding:

    • Platinum -- $10,000: Naming of the event: The ____ PowerShift Case Competition (requires a three-year commitment); : Brief sponsor presentation at event; Identify sponsor judges; Award prizes to winners; Interaction with students; Company logo featured on website and in marketing materials 
    • Gold – $5000: Brief sponsor presentation at event; Identify sponsor judges; Award prizes to winners; Interaction with students; Company logo featured on website and in marketing materials 
    • Silver -- $2500: Identify a sponsor judge; Assist in awarding prizes to winners; Interaction with students; Company logo featured on website and in marketing materials
    • Bronze -- $1000: Company logo featured on website and in marketing materials