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Susan Lu

Susan Lu

Associate Professor of Management
Operations Management


Ph.D., Northwestern University (MEDS)
M. A., Beijing University, China
B. A., Beijing University, China


Professor Susan Feng Lu joined the Krannert Faculty in 2014. She earned her Ph.D in the Kellogg School of Management at Northwestern University. Before coming to Purdue, she was an assistant professor of economics and management at the University of Rochester.

In her research, Professor Lu examines how information problems affect individual behavior and the organization of firms and markets, especially the structure of those industries related to health care. Her current research focuses on three lines concerning information and reputation. The first and main line of research investigates how information affects the nursing home operations. The second line of her research focuses on health analytics with an emphasis on how new information technology changes the landscape of healthcare delivery. In the third line of research, she studies the impact of scientific misconducts on the reputation of individual researchers, and on innovation of a scientific field.

Professor Lu's work has appeared in journals including Science, Nature Scientific Reports, Review of Economics and StatisticsManagement Science, and Journal of Health Economics. Some of her work have been covered by media such as the Nature, the Freakeconomics, Vox and the Retraction Watch. She won the American Society of Health Economists (ASHE) student paper award, the Early Career Investigator by the NIH-funded HMORN conference and the Health Information Technology (WHITE) best paper award.

  • Good Medicine

    Looking for a high-caliber surgeon may be easier than previously thought. Critics of online rating platforms have stated that online physicians’ ratings are nothing more than a popularity contest, but a new study by Susan Lu, a professor at the Purdue University Krannert School of Management, suggests that the time-honored word-of-mouth method for finding quality health care may hold up after all.

    Full story: Good Medicine

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Office: KRAN 441

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