Management Information Systems
Ph.D., Economics, University of Arizona
M.A., Economics, Shanghai University of Finance and Economics
B.A., Economics, Shanghai Jiao Tong University
- Wang, Y., Goes, P., Wei, Z., & Zeng, D. (2019). Production of Online Word-of-Mouth: Peer Effects and the Moderation of User Characteristics. Production and Operations Management,
- Wei, Z. & Lin, M. (2017). Market Mechanisms in Online Peer-to-Peer Lending. Management Science, vol. 63 (12), 4236-4257. | Related Website |
It should come as no surprise that online product reviews correlate closely with purchasing decisions and sales, making them increasingly important to the bottom line of companies with online retailing platforms. However, what is the incentive for individual consumers who post their feedback and opinions on products?