Skip to Content
Purdue University is taking steps to ensure the health and safety of our community. Events are being restricted or suspended through July 31st. For the latest information and guidance on Purdue’s response to COVID-19 please visit:
Purdue Krannert School of Management logo


Upcoming Webinars

Our next free webinar will be in the fall of 2020. Check back soon for more details.


Archived Webinars

How to Hold People Accountable so they Choose to Change

May 7, 2020

Dr. Ben Dunford, Associate Professor at Krannert School of Management, will lead this webinar designed to help veterinary professionals improve their managerial skills as it relates to leading others. Professor Dunford is a recognized teacher at the Masters and Executive levels, and has consulted with firms from a variety of industries. If you are looking for new and innovative ways to motivate your team, join us for How to Hold People Accountable so they Choose to Change.

View Now

Today's Top 5 Digital Marketing Tips All Vet Professionals Should Know

March 5, 2020

Many practices understand that digital communications and marketing can be an outstanding way to begin and sustain relationships with local pet owners. However, few truly understand how to execute such effectively. During this webinar we examined the most effective strategies and techniques that veterinarians need to understand. If you are interested in meeting local pet owners, protecting your online reputation, and creating content that Google finds attractive, you should view this webinar to learn proven techniques and easy to apply principles.

View Now

What Next? How to Survive and Thrive During the Wave of Vet Clinic Consolidation

January 9, 2020

Local vet clinics around the country are challenged to communicate their value as they compete with large chains and consolidated practices.  Many independent practices are asking if they should stay independent or embrace the trend and seek a buyer. While the price of services is important, other factors surprisingly dominate the choice of veterinary clinic. During this session, Purdue University’s Dr. Logan Jordan provides an overview of the vet industry merger trends and guide participants in understanding how they can continue to provide and communicate their value to their clients. 

View Now

Should We Buy That New X-Ray Machine? - And Other Questions That Keep Us Up At Night 

November 8, 2019

Dr. Amanda Thompson will walk you through all the aspects of the decision-making process of a capital expense. With her help, you’ll be able to identify the funding needed, estimate the return on investment, and prepare the recommendation to the practice owners — all without needing a finance background!

View Now
Download Model Template

Going Beyond Pizza Parties - Aligning Rewards and Goals in Your Veterinary Practice

August 22, 2019

Dr. David Schoorman, professor of HR for the Veterinary Practice Management program, shares his expertise on implementing a gainsharing program in your clinic.

View Now